Traackr News & Press
CMSWire
Nimble and Traackr Partner to Improve Influencer Marketing
Social influence moderator, Traackr and Nimble, a customer relationship management platform, have announced a partnership that that will enable companies to better track and engage with influencers in end-to-end marketing campaigns.
May 15, 2013
Business Insider
Who Wields Real Influence On Social Media?
Everyone talks about how a small part of the digital population wields almost all the influence over consumers. Klout, a platform that measures individuals’ social media prowess, has become a key service for marketers who seek to identify and target influencers. Another analytics platform, Traackr,... Read the full story here.
May 13, 2013
Social Media Today
How to Find Key Online Influencers
One nagging question remains. Are all influencers that have the same amount of online influence built the same? Do we reach out to these inflencers in the same way? Traackr believes that have an answer and a service that addresses these questions and offer a... Read the full story here.
May 12, 2013
CMSWire
Following the Influencer Trail with Traackr’s Influencer Network Analysis Tool
The most recent Traackr marketing platform, released in early March, is designed to track influence and help marketers improve their marketing strategy. With the addition of the INA tool users will not only find the most popular posts and users on a particular site, but... Read the full story here.
May 7, 2013
The Realtime Report
Traackr Adds Influencer Network Analysis To Identify Relationships Among Influencers
When I first started writing about contextual influence measurement tools, the key advantage they had over personal influence measurement tools like Klout is that they measured influence in the context of a specific topic. Today we’re seeing a whole new generation of tools and platforms... Read the full story here.
May 6, 2013
CMSWire
Traackr Introduces Social Media Marketing Platform that Targets Influencers
Influencer marketing technology provider Traackr is launching a new platform designed to deliver actionable insights based upon identifying influential people and content on social media sites. “We’re enlarging our social marketing capabilities,” Traackr CEO Pierre-Loic Assayag said during a recent phone briefing with CMSWire. “The new platform maps workflows and... Read the full story here.
March 5, 2013
Influence Marketing Blog
The Next @Traackr – A New Path to Influence
Yesterday, influence marketing company Traackr unveiled its re-architected solution that better addresses the needs of marketing and public relations professionals seeking to identify and engage brand influencers online. I was fortunate to get a sneak peak at the upgraded offering and must admit that the... Read the full story here.
March 5, 2013
ClickZ
Traackr Relaunches Tool in Competitive Market to Reach Influencers
San-Francisco-based Traackr this week launched a revamped version of its platform, a move to make its tools more user-friendly in the increasingly competitive market for helping brands identify key influencers. The revamped Traackr lets users identify, research, and engage with influencers – those who have... Read the full story here.
March 5, 2013
The Realtime Report
Traackr Adds Realtime Monitoring To Its Contextual Influencer Marketing Platform
Traackr, a contextual influence measurement tool that identifies and scores influencers around specific keyword searches, has announced that its platform now includes realtime monitoring of influencer content. The tool now searches for influencers instantly, allowing users to build lists of influencers more quickly, and includes... Read the full story here.
March 4, 2013
The Holmes Report
Traackr Launches New Features, Including Data Exporting
Traackr has unveiled a series of new features as the influencer search engine focuses on making inroads into corporate marketing departments. Most notably, users can now export data from Traackr via its JSON feed and .csv data exports. For instance, Atomic PR has incorporated data from Traackr... Read the full story here.
March 4, 2013
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