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Is Online Influence What You’re Really Looking For

dice

Who is influential? That is the question. At least that is the question that Traackr was built to answer. Or was it? While this may be the most common question asked by marketing & PR pros when thinking about important people on the social web, we realized early on that this was not really the [...]

 Category: Influencer Engagement, Influencer Marketing

 Tags: conversion rate, influence measurement, online influence, potential influence, predictive algorithm

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Get our guide for specific examples of excellent influencer engagement from leading companies and agencies.

In this on-going interview series, we talk to Earth’s Mightiest Marketers about how they engage with influencers.

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