We can’t believe 2011 is ending and 2012 is just around the corner! However, we couldn’t be more excited because this is going to be a huge year for Traackr and all of our subscribers. First, a little time for reflection… Reflecting on 2011, we have had some great accomplishments. We attended some great events [...]

Tags: data services, email alerts, geolocation, hbase, influence mapping, mongodb, Traackr 2012

Oxytocin, aka the Trust Hormone, has been at the center of several recent studies showing the correlation between the release of oxytocin by the body and social bonding. These studies conclude that the presence of oxytocin increases trust, essential to building social bonds. In other words, our body is wired to know when to release oxytocin [...]

Tags: facebook, influence mapping, influence model, influencers, Malcolm Gladwell, online influence, oxytocin, trust hormone