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What Awarding an Oscar and Finding Influencers Have in Common

The Academy Awards take place this Sunday, February 24th and I, for one, will be watching with disapproval. My disgust stems from the handling of the Best Lead Actor category. For those unfamiliar, the nominees are: Daniel-Day Lewis, Lincoln Bradley Cooper, Silver Linings Playbook Denzel Washington, Flight Hugh Jackman, Les Miserables Joaquin Phoenix, The Master [...]

 Category: Influencer Marketing

 Tags: authenticity, finding influencers, influencers, Oscars, social media metrics

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Get our guide for specific examples of excellent influencer engagement from leading companies and agencies.

In this on-going interview series, we talk to Earth’s Mightiest Marketers about how they engage with influencers.

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