Traackr Misconceptions Preventing Businesses from Harnessing Influence
Last week we hosted Danny Brown and Sam Fiorella in San Francisco to celebrate the launch of their book Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing in partnership with Nimble (with whom we now integrate)! Our friends at Eastwick kindly opened their office to a packed house of marketing, [...]
Crash Course in How to Identify Influencers
We are participating in a webinar on how to find influencers for your influencer marketing projects on May 15th alongside experts from Nokia and FleishmanHillard. Join us for this free event and add some more knowledge to your digital marketing tool belt! You’ll learn about how big name brands and agencies are starting to use [...]
The Engagers: Danny Brown
Today we welcome Danny Brown, Chief Technologist at ArCompany and coauthor of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing (available here) to The Engagers. His blog is recognized as the #1 marketing blog in the world by HubSpot, and is featured in the AdAge Power 150 list as [...]
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