Let’s get one thing out of the way before we start: this post is not an attempt to disparage HBase. HBase is an extremely powerful tool; applied appropriately and skillfully under the right scenarios, it can move mountains. This post is about the evolution of Traackr’s data storage needs and how MongoDB ended up satisfying them. It’s also [...]
Over the weekend, we released improvements to our Relevance scoring. This improvement isn’t a change in the way we compute Relevance, but rather the way we express it. As a result, you may notice your A-lists looking a bit different. By improving the way we normalize Relevance on a scale of 1-100, you can now get a [...]
Tags: A-list relevance, expert, influence, reach, Relevance, resonance, scoring metrics
So many people claim expertise in social marketing while so few actually have any that it’s not always easy to figure out who to trust to help you navigate what is still for most an unchartered territory. Here are a few tips to marketers looking for a helping hand to start experimenting with social media. [...]
Tags: expert, social marketing, social media
