Colton Wood
Author

Colton Wood

Colton is an Influencer Marketing & Data Consultant on the Professional Services Team at Traackr. He spends his time digging into Traackr’s data to identify emerging social media insights and trends, with a focus on the beauty and fashion industries.
Beauty Insights
Top AAPI Owned and Founded Beauty Brands in Influencer Marketing
Discover some of the top AAPI owned and founded beauty brands who "won" influencer marketing, according to influencer data (VIT).
Beauty Insights
The Top Beauty Brands at the Met Gala
Here are some of the top beauty brands that were mentioned at the Met Gala, according to influencer data.
10 Rising Indie Hair Care Brands in Influencer Marketing
Here are some of the rising indie hair care brands in influencer marketing, ranked by the Brand Vitality Score (VIT).
Beauty Insights
August '23 Influencer Program Insights: Drunk Elephant, Huda Beauty and Armani Beauty
See how top brands like Drunk Elephant, Huda Beauty and Armani Beauty are running their influencer programs.
How To
4 Influencer Program Insights from Gymshark, Nike, Adidas, and Lululemon
Discover 4 influencer program insights from successful brands like Gymshark, Nike, Adidas, and Lululemon.
Beauty Insights
Glossy Pop: Influencer Marketing Insights from Too Faced, e.l.f., Vanessa Hudgens, & more
Check out our top influencer marketing takeaways that experts shared at the 2023 Glossy Beauty Pop.
Beauty Insights
June’ 23 Influencer Program Insights: L’Oréal Paris, Dyson and Garnier
See how top brands like L’Oréal Paris, Dyson and Garnier are running their influencer programs.
Beauty Insights
May’ 23 Influencer Program Insights: Neutrogena, Kylie Cosmetics, and more
See how top brands like Neutrogena, Kylie Cosmetics, and Kosas are running their influencer programs.
Internet Culture
6 Activewear Trends for Your Influencer Program
Check out 6 activewear trends that you could incorporate into your product and influencer program strategy.

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Author
Colton Wood

Colton Wood

Colton is an Influencer Marketing & Data Consultant on the Professional Services Team at Traackr. He spends his time digging into Traackr’s data to identify emerging social media insights and trends, with a focus on the beauty and fashion industries.
Back to Blog
6 Fashion Influencer Trends to Watch
Internet Culture
6 Fashion Influencer Trends to Watch
What’s some big fashion trends right now? We dive into the data from fashion influencer content to find out.
By 
Colton Wood
March 28, 2023
6 Beauty Influencer Trends to Watch
Beauty Insights
6 Beauty Influencer Trends to Watch
We share 6 beauty influencer trends that our data shows are on the rise. From lip stains, to soft-goth makeup, to rosemary oil, and more.
By 
Colton Wood
March 17, 2023
February 2023 Beauty Insights: Successful Infuencer Trips
Beauty Insights
February 2023 Beauty Insights: Successful Infuencer Trips
Your monthly beauty analysis feat. Tarte Cosmetics, Glow Recipe, MAC, and K18 insights!
By 
Colton Wood
March 3, 2023
January 2023 Beauty Insights: Golden Globes Winning Brands and Alix Earle
Beauty Insights
January 2023 Beauty Insights: Golden Globes Winning Brands and Alix Earle
Your monthly beauty analysis featuring Rare Beauty, Maybelline, and NYX!
By 
Colton Wood
January 27, 2023
The Top Beauty Influencers of 2022
Top Influencers
The Top Beauty Influencers of 2022
Here is a list of the top beauty influencers of 2022 in the US, ranked by VIT.
By 
Colton Wood
January 12, 2023
December 2022 Beauty Insights: Wednesday Addams & Advent calendars
Beauty Insights
December 2022 Beauty Insights: Wednesday Addams & Advent calendars
Your monthly beauty trends and analysis, featuring Neutrogena, REFY, and Lancôme!
By 
Colton Wood
December 23, 2022
November 2022 Beauty Insights: TikTok dupes & pop-up events
Beauty Insights
November 2022 Beauty Insights: TikTok dupes & pop-up events
Your monthly beauty trends and analysis, featuring L’Oreal Paris, NYX, and Drunk Elephant!
By 
Colton Wood
December 1, 2022
Top 10 Beauty Brands in Influencer Marketing of 2022
Success Stories
Top 10 Beauty Brands in Influencer Marketing of 2022
Discover the top 10 US beauty brands who "won" influencer marketing this year and the creators who helped them get there.
By 
Colton Wood
November 18, 2022
October 2022 Beauty Insights: Beauty trends from the fashion runway
Beauty Insights
October 2022 Beauty Insights: Beauty trends from the fashion runway
Your monthly beauty trends and analysis, featuring Armani Beauty, Glossier, and Maybelline!
By 
Colton Wood
October 28, 2022
September Beauty Insights: Brand rankings & skin barrier trends
Beauty Insights
September Beauty Insights: Brand rankings & skin barrier trends
Your monthly influencer beauty trends and analysis, featuring Olaplex, Charlotte Tilbury, and Typology!
By 
Colton Wood
September 29, 2022

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