Influencer Marketing

Thinking of running some TikTok influencer campaigns? Here are 4 things that have helped brands find success.

Your monthly beauty analysis feat. CeraVe, Rimmel London, and Estée Lauder!

Learn how spend efficiency metrics can help take your influencer program to the next level.

What’s some big fashion trends right now? We dive into the data from fashion influencer content to find out.

Low creator retention could be tanking your influencer marketing ROI. Here are some retention tactics that will better your influencer programs.

Here are 5 rules for negotiating with influencers so you can effectively and respectfully master this important part of influencer marketing programs.

A majority of brands waste valuable time and money on product seeding campaigns — learn how Traackr's new feature can help.

We share 6 beauty influencer trends that our data shows are on the rise. From lip stains, to soft-goth makeup, to rosemary oil, and more.

Discover 8 rising and top influencers in the fashion industry for your next influencer marketing campaign.

TikTok is now getting banned by some college campuses. Learn how this might impact your influencer program.

Advice from an expert on how to drive more sales with an affiliate influencer program.

Your monthly beauty analysis feat. Tarte Cosmetics, Glow Recipe, MAC, and K18 insights!