Influencer Marketing Best Practices

Takeaways from IMPACT NYC experts— which social platform to post on, how to collaborate with creators, influencer marketing measurement, and more.

Creators can turn your local product launch into a massive success. Here are 3 local influencer marketing campaign tips you should know.

Influencer marketing experts at Dove, Maybelline NY, and Beauty Independent share best practices for building a value-driven influencer marketing program.

How the potential US TikTok ban could impact creators and influencer marketing programs.

Strong creator relationships have the power to positively impact your influencer marketing ROI. Here’s how to get those relationships right.

Luxury marketing report from Traackr and Luxurynsight finds professional athletes are winning the hearts and minds of consumers in the lead-up to the Olympics

Influencer marketing experts at Coty and L'Oréal Benelux share their top influencer marketing tips for this year and beyond.

Download these free influencer marketing strategy templates to optimize and scale your influencer program.

With over 10 years of experience in public relations, Roberta shares her best tips for building an exciting and successful influencer marketing career.

Discover the best social media platforms for influencer marketing in the US with insights from 2025 consumer data.

Long-term influencer relationships are your key to a successful influencer program. Here are 3 tips for making it happen.

Discover how Valmont Cosmetics runs targeted influencer product seeding campaigns with Traackr.