Being brave on TikTok, Part 2

This conversation was too juicy, so we had to split it into two parts! In this episode (part 2), Pierre-Loic sits down with Amy Oelkers and Dustin Goot to discuss brands succeeding on TikTok and what the platform has in store for the future.
“TikTok moves fast. There’s no time to dwell on the past. Every day good content is put on TikTok that, for whatever reason, doesn’t land. It’s just a part of the learning experience, so keep looking forward.” - Dustin Goot, Head of Monetization at TikTok.
During the conversation, Dustin and Amy share
- Specific examples of brand performing well on TikTok
- What they’re most excited about at TikTok
- 3 creators every beauty brand should keep their eyes on
Haven’t listened to the first part of this conversation yet? Click here to backtrack.

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