State of Influence 2020: #UNPRECEDENTED
Traackr's State of Influence 2020 report summarizes this unpredictable year so far through the lens of influencer content, providing a comparison between H1 2019 and H1 2020. From social platform trends to shifts in conversation themes, uncover how beauty, fashion and lifestyle influencers have evolved this year and explore recommendations for thriving in these times.
2020 has undoubtedly been a year of tumult and uncertainty. With so many substantial changes happening in the world, it’s critical to understand how your brand can continue to engage and offer value to consumers through influencer relationships.
Read Traackr’s State of Influence 2020: #UNPRECEDENTED to learn:
- What influencer content has evolved this year
- What topics are captivating audiences, and which topics are losing interest
- What influencer tiers are performing best
- What engagement rates should you expect for each platform
- Which brands are striking gold with innovative influencer marketing strategies during this time of change
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