Influencer Engagement

How a CMO approaches building an influencer marketing strategy that drives awareness and sales for your brand - from online shopping, to measurement.

An analysis of 4 influencer collaborations in the UK, featuring beauty brands Mehron, Charlotte Tilbury, MAC, and EOS.

An analysis of 4 influencer collaborations from haircare brands, feat. GHD, Redken, Aveda, and Head & Shoulders.

See an analysis of 3 influencer collaborations from luxury, prestige and affordable skincare brands, feat. SK-II, Murad, Neutrogena.

See an analysis of 4 beauty influencer collaborations from 2021, feat. Rare Beauty, ColourPop Cosmetics, Laura Mercier, and Anastasia Beverly Hills.

Six influencers at the forefront of the sustainable, clean beauty conversation.

Advocacy and allyship require intentionality and commitment- learn from LGBTQIA+ influencers about how to create positive and lasting impact.

See an analysis of 4 beauty influencer collaborations from 2021, feat. e.l.f., Milk Makeup, Maybelline and Yves Rocher.

People want authentic and inclusive conversations about women’s health - here are some of the brands and influencers leading the charge.

See an analysis of 5 beauty influencer collaborations so far in 2021, featuring brands like CeraVe, Makeup Revolution and Nivea.

How to build influencer marketing brand advocates by recognizing that the value of influencers is much more than a digital billboard for product placement.

Discover Traackr's new influencer collaboration platform to help marketers connect, collaborate, and create with your influencers.