Influencer Engagement

As the planet’s temperature rises, so does consumer interest in eco-friendly lifestyles, and sustainability is now not only expected, but demanded.

Examples and ways that organic partnerships add value to your influencer marketing program.

In the latest episode of The Fast Traack, we spoke with Maria Maddox, Head of PR for the premium division of AmorePacific.

With the Super Bowl now in the past and pre-season approaching, it's time to reflect on the NFL's influencer marketing efforts from this past season.

Today, Traackr released the 2019 State of Influence: Beauty Report. This report was created using IMB, our technology platform.

Discover how world-renowned salon professional brands scale influencer marketing by placing community at the heart of everything they do.

Haley Dasovich gives us insight into a day-in-the-life of a travel influencer and the dynamics of working with hospitality brands on influencer marketing.

One of the most influential cocktail experts explains how beverage brands can succeed in influencer marketing by working collaboratively with influencers.

Discover 10 beverage influencers to follow for their great content, high engagement rates or large, engaged audiences.

Discover the key gaming trends and influential gamers and get insights to power your influencer marketing programs.

We attended the WWD Digital Forum event, and here are the different influencer marketing conclusions that we draw for the end of 2018.

In this blog post, author and global marketing strategist Joel Backeler offers insights on the 2018 State of Influence 2.0 and what you should learn from it.