Influencer Marketing

Learn how, why, and when brands should partner with multi-generational TikTok influencers as part of their influencer marketing strategy.

Finding top influencers can sometimes feel like picking a needle out of a haystack? Try these 3 data-driven techniques to confidently choose influencers.

Learn what affiliate marketing is and how brands use affiliate and influencer marketing to generate sales and drive brand awareness.

Learn three proven practices to help your brand build a well-structured, high-performing influencer marketing team.

Discover eight rising travel influencers who are making us want to book our next vacation asap!

Unsure how to stay trendy and relevant? Here are 3 tips to make your influencer marketing strategy more sophisticated and time-proof.

8 strategies to find impactful, brand safe influencers for your next influencer marketing campaigns.

What should you pay influencers? Here is a breakdown of factors that will effect influencer rates, and 4 ways to ensure you stay on budget.

Learn how to talk to your teams about influencer marketing measurement, with a list of metrics to help you and your team improve performance.

Get insights from influencer marketing leaders at Shiseido Makeup and ACP Management on how to build strong influencer relationships.

Learn how to create an organic product seeding campaign that will get you noticed by influencers.

Optimize your influencer marketing program like a pro with these 3 helpful tips.