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How To
What Is Affiliate Marketing, and How Do I Use It?
Learn what affiliate marketing is and how brands use affiliate and influencer marketing to generate sales and drive brand awareness.
By
Kaleigh Moore
June 14, 2022
Beauty Insights
January 2022 Beauty Newsletter: 2020 vs 2021 beauty trends, hot hair care topics, and more.
Learn what's driving Ulta Beauty, Beaut Beauty, and NYX influencer marketing programs, and get data on beauty trends like gut health, curly and textured hair...
By
Kayla Quock
January 3, 2022
Beauty Insights
March 2022 Beauty Newsletter: Non-comedogenic makeup, gray hair, skin causes, and more
Learn what's driving ITEM Beauty, Huda Beauty, and Fenty Beauty influencer marketing programs, and get data on beauty trends like gray hair, skincare causes...
By
Kayla Quock
March 25, 2022
Success Stories
8 Successful TikTok Influencer Sponsorships
An analysis of paid TikTok influencer posts that earned high engagements, video views, and engagement rates.
By
Kayla Quock
March 8, 2022
How To
Beauty Trends and Marketing Tips According to Urban Decay, Walmart, P&G, Hyram Yarbro, and The Inkey List.
A quick recap of insights from Glossy’s 2021 Beauty Summit.
By
Kayla Quock
December 1, 2021
Internet Culture
Why Social Commerce Will Play a Big Role This Holiday Season
Influencer posts mentioning social commerce terms like affiliate and discount codes increased by 21% last holiday season, this year will likely be higher.
By
Kayla Quock
October 12, 2021
How To
How to Build Social Commerce into Your Influencer Program
We share essential social commerce best practices from influencer partnerships, to budget optimization, to measurement, and more.
By
Kayla Quock
September 28, 2021
Traackr News
Traackr Launches New Brand Tools to Measure Impact of Social Commerce in the Influencer Economy
Traackr's influencer marketing platform's social commerce features enable brands to better attribute and measure influencer-driven referrals and sales.
By
Eva Papadimitriou
September 28, 2021
Internet Culture
What Does the Data Tell Us About Luxury Brands Now?
Where do luxury brands go from here? Here are three ways to succeed in 2020
By
Mackenzie Newcomb
October 8, 2020
Internet Culture
Why Are Influencers Promoting Fast fashion?
Despite the ongoing conversation on sustainability, influencers are still promoting fast fashion. We are unpacking why this is still happening.
By
Mackenzie Newcomb
August 17, 2020
Trend Lightly
Trend Lightly: Feminism is Not a Commodity
Marketing that panders to women’s history month is pervasive, and has dangerous implications on both the movement and brands.
By
Katie Martell
March 25, 2020
Internet Culture
Influenced Head to Toe
Hilary Andrews describes herself as "the most influenced person on the internet." Here are her favorite influencer recommended purchases.
By
Hilary Andrews
March 4, 2020
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Traackr
Case Studies
Social Selling
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Influencer Marketing
Influencer Marketing Best Practices
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