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How To
From influencer marketing basics to advanced strategies, Traackr's How To's will help marketers create effective influencer marketing programs.
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How To
Beauty Trends and Marketing Tips According to Urban Decay, Walmart, P&G, Hyram Yarbro, and The Inkey List.
A quick recap of insights from Glossy’s 2021 Beauty Summit.
By
Kayla Quock
December 1, 2021
How To
How to Build Social Commerce into Your Influencer Program
We share essential social commerce best practices from influencer partnerships, to budget optimization, to measurement, and more.
By
Kayla Quock
September 28, 2021
How To
Advice from a CMO: Influencer Marketing Measurement and Strategy
Hear the top influencer marketing measurement advice from a marketing executive at a fast-growing skincare brand.
By
Kayla Quock
September 21, 2021
How To
5 Tips for Working with College Athlete Influencers
Collegiate athlete influencers can now sign sponsorship deals - here's what you need to know about working with this new population of influencers.
By
Kayla Quock
September 7, 2021
How To
How To: Brand Allyship And Advocacy For Lasting Impact
Advocacy and allyship require intentionality and commitment- learn from LGBTQIA+ influencers about how to create positive and lasting impact.
By
Stephanie Buecheler
July 7, 2021
How To
8 Ways to Turn Your Influencers Into True Brand Advocates
How to build influencer marketing brand advocates by recognizing that the value of influencers is much more than a digital billboard for product placement.
By
Geo West
April 20, 2021
How To
The Art of the Influencer Brief
Here are the main points to consider when crafting your influencer brief to ensure impactful content with no nasty surprises!
By
Geo West
March 3, 2021
How To
3 Questions for Marketers During Black History Month
Learn 3 questions influencer marketers should be asking themselves during Black History Month to ensure we are taking actions for accountability.
By
Mackenzie Newcomb
February 3, 2021
How To
The Influencer Marketing Strategy For Reaching Men on Social Media
Discover a unique influencer marketing strategy for tapping into men's interests on social media.
By
Adrienne Springer
January 7, 2020
How To
7 Ways Brands Can Reduce Their Carbon Footprint
As the planet’s temperature rises, so does consumer interest in eco-friendly lifestyles, and sustainability is now not only expected, but demanded.
By
Geo West
October 21, 2020
How To
How to Cultivate the Best Influencer Partnerships Based on Organic Love
Examples and ways that organic partnerships add value to your influencer marketing program.
By
Mackenzie Newcomb
August 7, 2020
How To
How Brands Can Contribute to the Social Justice Movements of Today
This week on The Fast Traack podcast we have the enormous pleasure of interviewing the team behind Taraji P. Henson’s TPH haircare.
By
Mackenzie Newcomb
July 9, 2020
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